01
Personal-brand storytelling
Training, qualifications and philosophy presented with authority and warmth.
Project overview
A digital experience built around artistry and transformation.
Dr Dhanish needed a personal-brand website that reflected years of aesthetic training and a genuine passion for smile transformation, across two regions.
The site was structured to present clear aligners, veneers, whitening and smile makeovers as a considered art form, while making enquiring simple.
Refined photography, credential-led content and prominent calls to action were used throughout to build trust before the first consultation.
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Treatment-led navigation
Aligners, veneers, whitening and smile makeovers are easy to find.
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Conversion-focused content
Clear consultation calls to action support enquiries at every stage.
The challenge
A personal reputation needed a website worthy of the work.
The website needed to feel as considered and precise as the smile transformations themselves, across two regions.
01
Reflect a personal brand
The site needed to feel distinctly Dr Dhanish, not a generic dental practice.
02
Cover two regions
Patients across Lancashire and West Yorkshire needed clear, relevant information.
03
Build trust through credentials
Training and aesthetic diplomas needed clear, credible presentation.
Key website features
Designed to inspire, reassure and convert.
Each page combines refined visuals with the information patients need before booking a consultation.
01
Treatment pages
Clear explanations of aligners, veneers, whitening and smile makeovers.
02
Credentials showcase
Training, diplomas and philosophy presented with quiet authority.
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Regional coverage
Clear information for patients across Lancashire and West Yorkshire.
04
Before & after gallery
Real transformation results build confidence in the work.
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Responsive experience
Navigation and calls to action adapt across every screen.
06
SEO-ready structure
Treatment and location pages support local search visibility.
Project highlights
A platform built to grow the personal brand.
Replace these figures with verified Analytics, Search Console or booking data when available.
2Regions covered
4.9★Google rating highlighted
100%Responsive experience
24/7Enquiry access online
“The new website finally reflects the level of care and precision I want every patient to feel before we've even met.”
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